No matter how talented you are as a designer, if you are going to run a successful fashion label you also need to know about business – from marketing and PR to manufacturing your collection, and where to find the money to finance it all. In How to Set Up and Run a Fashion Label, Toby Meadows presents a no-nonsense guide to running your own business, whether it is within the clothing, accessories or footwear sectors. Packed with tips, case studies and tasks to help you analyse yourself, your market and your product, the book is designed for anyone wanting to start their own fashion business.

Toby Meadows is a Director of Three’s Company (Creative Consultants) Ltd, providing consultancy services to the fashion industry, and also Director of the womenswear label Belle & Bunty. He is an Associate Lecturer at the London College of Fashion, where he writes and delivers short courses for professional development within the fashion industry.