Symbol: The Reference Guide to Abstract and Figurative Trademarks

By Steve Bateman and Angus Hyland

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  • Paperback
  • 100 colour and 1,300 b/w illustrations
  • 336 pages
  • 7¾ x 6 ins
  • ISBN 9781780671840
  • Published August 2014

Symbols play an integral role in almost all branding programs. This book explores the visual language of symbols according to their most basic element: form.

Over 1,300 symbols from all over the world are included and have been organised into groups and sub-groups according to their visual characteristics. Presented in this unique way, the reader can enjoy them as a pictorial language in their own right, making this an indispensable archive of identity systems for designers and researchers.

About the Author

Steven Bateman is a freelance writer who has worked with some of the UK's leading design agencies. A regular contributor to Grafik magazine, he also writes for ISTD Condensed, Nico and Varoom.

Angus Hyland is a graduate of the Royal College of Art and a partner at Pentagram Design London. His work for LKP includes The Picture Book (2010) with Roanne Bell and, with Angharad Lewis, The Purple Book (2013).

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