{"title":"Computer Science","description":null,"products":[{"product_id":"user-experience-design","title":"User Experience Design","description":"\u003cb\u003e'A great introduction to the subject and a fascinating read.'\u003cbr\u003e\u003ci\u003e- James Friedlander-Boss, Brand Experience Manager, vvast\u003c\/i\u003e\u003c\/b\u003e\u003cbr\u003e\u003cb\u003e\u003ci\u003e\u003cbr\u003e\u003c\/i\u003e\u003c\/b\u003e\u003cb\u003e\u003ci\u003e'An accessible but comprehensive introduction to UX Design.' \u003c\/i\u003e\u003c\/b\u003e\u003cbr\u003e\u003cb\u003e\u003ci\u003e- Dave Watson, Norwich University of the Arts\u003cbr\u003e\u003c\/i\u003e\u003cbr\u003e\u003c\/b\u003e\u003cb\u003eWe all engage with digital user experience design and user interfaces every day - if you are reading this on an e-commerce platform then you are doing it right now. This is an invaluable introduction for designers and creatives on how to create successful digital environments for users.\u003c\/b\u003e\u003cbr\u003e\u003cb\u003e\u003cbr\u003e\u003c\/b\u003eThe discipline of design is increasingly carried out in the virtual sphere, with a greater emphasis on user interaction and user experience than ever before. This book takes students through the crucial stages and skills that are needed for creating successful interactive digital environments, including:\u003cbr\u003e- Data collection\u003cbr\u003e- User analysis \u003cbr\u003e- Testing\u003cbr\u003e- Creating valid content\u003cbr\u003e- Design for different devices and platforms\u003cbr\u003e- Prototyping and visualization\u003cbr\u003e\u003cbr\u003eVisual examples range from screen shots to diagrams and physical prototypes, while case studies featuring digital agencies and creatives from around the world show how they approach each project.","brand":"LKP Quercus","offers":[{"title":"Trade Paperback","offer_id":43153222795458,"sku":"9781529420265","price":25.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0592\/9615\/3794\/products\/9781529420265-original.jpg?v=1771559783"},{"product_id":"drawing-for-product-designers-second-edition","title":"Drawing for Product Designers Second Edition","description":"Designers do far more than visualize new products; they are called upon to imagine a future and bring it to life through visuals. Whether such futures begin as elaborate maps and diagrams of emerging technology or speculative \"world-building,\" the contemporary designer's skill set must cover the entire spectrum, from abstract to representational, and from \"low fidelity\" to \"high fidelity\" visualizations.\u003cbr\u003e  \u003cbr\u003eThe advent of tablet-based sketching, VR sketching, and hybrids bring new and more intuitive ways of working. But confidence in manipulating lines, curves, and surfaces in space (whether flat, computer-assisted, or virtual) will remain a coveted skill regardless of where technology leads. In this practical guide to both hand-and computer-drawn design, essential principles are outlined so that readers will learn to think in 3D and build complex design ideas that are structurally sound and visually clear. Specially created sketches and computer models show how to develop rough sketches into finished illustrations, while also explaining how to select the right type of representation for the right purpose. \u003cbr\u003e\u003cbr\u003eThis revised edition contains new material on sketching principles, working across platforms, and hybrid workflows. Also new to this edition: coverage of UX\/UI design for smart devices and digital platforms, and information on cutting-edge technology such as AI tools and intuitive and collaborative VR sketching platforms. There are fifteen new case studies featuring work by leading designers, and a selection of videos further illuminate themes discussed in the book.\u003cbr\u003e\u003cbr\u003e\u003cbr\u003e\u003cb\u003eList of chapters:\u003c\/b\u003e\u003cbr\u003e The Sketching Spectrum\u003cbr\u003e Perspective\u003cbr\u003e Visual\/Spatial Overview\u003cbr\u003e Orientation\u003cbr\u003e Registration\u003cbr\u003e Form\u003cbr\u003e Line\u003cbr\u003e Exploring Ideas in Space and Time\u003cbr\u003e Sketching and Storytelling","brand":"LKP Quercus","offers":[{"title":"Trade Paperback","offer_id":44659948093634,"sku":"9781529420289","price":40.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0592\/9615\/3794\/files\/9781529420289-original_e79aa7e0-bbf4-4a9d-bb2a-e48c3f131e9b.jpg?v=1771730839"}],"url":"https:\/\/www.laurenceking.com\/collections\/computer-science.oembed","provider":"Laurence King Publishing UK","version":"1.0","type":"link"}