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Limit Yourself

And Unleash Your Creativity

Ralph Burkhardt

£12.99

Telling yourself you have all the time, all the resources and all the money in the world just kills creativity and self-discipline. Why not try to limit yourself and unleash your creativity! Designer and advertiser Ralph Burkhardt has put together this inspirational pocket book, with a proven method that can help you tap into your creative and business potential and, above all, get results. Replete with quotes, checklists, cool illustrations and encouraging words, this little book packs a punch, revealing the simplest and most effective way to tap into your creative genius and set goals. A great tool to pass around during brainstorming meetings, or to keep handy on your desk at work.

Limit Yourself and Unleash Your Creativity contents:

What, why, who?

ABOUT CREATIVITY

What is creativity?

Everyone can be creative!

The true creative myth

The creative process

Reflect on your creativity

Think inside the box

ABOUT LIMITATIONS

Limitation’ might sound like a bad word

Who needs limitations?

What kind of limitations are there?

What limitations can do for you

What you need to bring

Who’s afraid of the blank page?

The creative trajectory

Why total freedom doesn’t liberate

Creative boundaries

Ready, mindset, go!

01 LIMITATIONS OF TIME

Learn to love deadlines

Make better use of your time

The five-minute time limit

One painting / poster / logo / lettering a day

02 LIMITATIONS OF RESOURCES

How to deal with a limited budget

Improvisation = innovation

Exploration through limitation

03 LIMITATIONS OF DESIGN PRINCIPLES

Refine your colour palette

Limit your typefaces

Why Frank Gehry loves limitations

Music at the limits

04 LIMITATIONS OF A BRIEF

‘ Do whatever you like!’

Discovering the client’s needs

Just don’t do it

What to learn from Dr. Seuss

05 LIMITATIONS OF MEDIUM

What is minimalism?

How to simplify and intensify

Maximum meaning, minimum means!

Embracing technical limitations

Use your digits!

06 LIMITATIONS OF SKILLS

Maintain momentum

Team up with others

Try random limitations

Harness someone else’s creativity

07 LIMITATIONS OF SPACE

Size does matter!

Decide what’s important

Do it ‘Like a Rolling Stone’

The ultimate limitation scale

FINAL THOUGHTS

Take the first step!

What to do with immutable limitations

A generation of demands

Limited to only one world

Credits / Bibliography / Thanks

 

Delivery and returns.

Ralph Burkhardt is managing partner of the award-winning design firm burkhardthauke, based in Germany. He also teaches typography at the Media University in Stuttgart and internationally as a guest lecturer. In 2018 he started his own brand, called hinzkunst – lifetime objects made with love. 

Burkhardt’s previous books include Famous Last Words, Printdesign, Rotis – a polemic paper and Hotchpotch: Lexicon of (un)Useful Creative Knowledge.

 

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